The Silver PR Campaign
A Simple Route To Press Coverage
Who is it For?
Any business that understands that getting promotional material out on a regular basis is the most successful route to raising their profile and gaining press coverage, but at the same time is finding it hard to ensure that this gets done.
What does The Silver PR campaign involve?
* We put together a media list of target press for you.
* We then write one article or press release on a monthly basis. You choose which you'd like us to concentrate on that month; we set up a telephone call with you to get the facts and further info and then go away and write it.
* When you're happy with the result we send it out to your personalised media list.
* We then field any press enquiries that come through as a result, passing them onto you.
Please note that we do not carry out a full press campaign and follow up press releases or articles with telephone calls unless a member of press has specifically contacted us first. This is how we are able to keep fees for this service so low. And talking of fees..
What does this do?
* This ensures that the press are hearing about you on a regular basis, keeping you in their mind's eye and on their rolodex.
* Helps show journalists that you are serious, professional and here to stay.
* Takes the pressure off you and, at the same time, provides you with material that you can go on to use yourself for website and newsletter content.
The Silver PR Campaign Fees
* A one-off initial fee of £150 to set up your media list.
* £350 per month, payable in advance.
Contact us on 0208 504 4557 to discuss how this can be a low-cost PR option for you now.